About Fashion Trust Arabia

Fashion Trust Arabia (FTA) is a non-profit organization that aims to provide financial and business support as well as international recognition to the dynamic fashion designers in the MENA region.

Fashion Trust Arabia launched in September 2018 under the patronage of HH Sheikha Moza Bint Nasser as Honorary Chair and co-Chairs HE Sheikha Al-Mayassa bint Hamad Al-Thani and Tania Fares, Founder of Fashion Trust.

FTA is the only initiative of its kind operating in the Arab world, dedicated to finding and nurturing talented designers. 

FTA has partnered with Matchesfashion.com to provide the winning designers with the business mentorship and overall support they need. The winners are also be stocked on Matchesfashion.com.

Winners are selected at FTA’s ceremony, which takes place annually in Doha, Qatar, in the presence of HH Sheikha Moza Bint Nasser.

This year, the ceremony is scheduled for March 2021. During the ceremony, the finalists present their collections to FTA’s judging panel of international industry leaders and figures, who collectively select the winning designers.

We strongly believe that the MENA region boasts an incredibly dynamic and creative potential in fashion, where talented designers are increasingly being afforded global recognition.

Only one question remains: Are you one of them?


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Honorary Chair

Her Highness Sheikha Moza bint Nasser

Her Highness Sheikha Moza bint Nasser

Her Highness Sheikha Moza bint Nasser has been a driving force behind education and social reforms in Qatar for the past two decades. She plays a key role in supporting the Qatar National Vision – a far-reaching agenda to transform the country into a robust, knowledge-based society by 2030. Sheikha Moza’s core vision is that quality education is the key to a thriving global economy and sustainable peace. Driven by this vision, she is highly active on the international stage, spearheading projects to promote education and human development throughout the world. In January 2016, Sheikha Moza was appointed as a United Nations Sustainable Development Goals (SDG) Advocate, through which she committed to advocating for access to quality education around the world, in addition to advocating for the importance of all the Sustainable goals for the future of humanity.


Her Excellency Sheikha Al Mayassa bint Hamad bin Khalifa Al Thani

Her Excellency Sheikha Al Mayassa bint Hamad bin Khalifa Al Thani Co-Chair

Her Excellency Sheikha Al Mayassa Bint Hamad bin Khalifa Al Thani is engaged in the fields of formal and informal education. She is Chairperson of Qatar Museums, Doha Film Institute and Qatar Leadership.

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Tania Fares

Tania Fares Co-Chair

Tania Fares is the founder and co-chair of Fashion Trust, a non-profit initiative dedicated to finding, funding and mentoring young design talent. She first launched her initiatives in 2011, when she created the UK’s BFC Fashion Trust, which she headed for 10 years. 

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