Three renowned names in Arab fashion share their experience on becoming designers, whether fashion school is a necessity and what they learnt on the job.
Sara Al-Saud (Death By Dolls)
Loved by celebrities from Jennifer Lopez to Kylie Jenner, Sara Al-Saud launched her label Death By Dolls in 2008 alongside her sister. Born in London to Saudi parents, her path to becoming a professional designer didn’t see her attend fashion school. Instead, she graduated from Pepperdine University as a clinical psychologist. Although you don’t need formal training to pursue a career in fashion design, Al-Saud believes it’s essential for the technical skills you might not learn otherwise.
What have you learned while exploring your career?
“I’ve learnt a tremendous amount over the past few years and continue to learn on a daily basis. As a fashion designer, you are constantly challenging yourself to think creatively and analyze the world around you, which always feels new and exciting,” she says.
What did you learn on the job?
“Being a fashion designer has become a multifaceted profession by today’s standards. It entails a lot more than just being able to design clothing, so it’s vital that all aspects of what goes into running a business are explored,” said Al-Saud.
Does one need to go to fashion school?
“Everyone’s experience will be unique. However, before embarking on the journey of fashion design, I would highly recommend doing your research on what skills you will need to create a business. I have learned a lot about the more technical side of fashion and what goes into making beautiful clothing. As well as developing a business sense, interpersonal skills and the ability to multitask,” she said.