Tag Archives: Dubai

According to the Guinness Book of World Records, he is the youngest couturier. The self-proclaimed “Engineer of Haute Couture”, Andrea Brocca is a proud fashion designer. Maybe he should be: he fought from an early age to build his name, to build his brand and to work on international collaborations – and he is convinced […]

Paris Couture Week starts on July 5, and it’s a platform in which Arab designers have become a fashion force. Slated to present at this summer’s edition are Maison Rabih Kayrouz, Zuhair Murad, Elie Saab and Georges Hobeika. There is no question that this is a region that loves its couture and enjoys high-quality crafted […]

Roberi & Fraud is one of the most recognized eyewear brands in fashion today. Ali Mehrdad, a young Dubai-based entrepreneur, is behind the “sunnies” that became an instant hit with celebrities like Gigi Hadid, Kendall Jenner and Rihanna. With designs inspired by the micro sunglasses of the 1990s, there was something very fresh on this […]

With fashion being an industry that is so dynamic, many women find it hard to achieve that work/life balance. Taking a break from a world where the only constant is change can be daunting. In fact most professional Instagram accounts can be dizzying. While social media has just added one more layer to the frenzied […]

The demand for pre-owned luxury goods is increasing across the Arab region, particularly among shoppers in their late teens and early 20s. Once shunned by label-conscious Middle Eastern shoppers, who for decades favored purchasing brand-new designer clothing and accessories, pre-owned fashion items are finding a growing audience among the MENA region’s generation next. In places […]

Weddings can no longer be big fat affairs. The pandemic has transformed weddings into small and skinny events, but there is still one thing no bride will compromise on – her gown. It’s just that the dresses they are saying “yes” to have had to adapt to fit the times.  Lebanese fashion label Azzi & Osta […]

You may have read about Louis Vuitton’s By Appointment Only Service: a curated selection of pieces chosen for a client’s tastes come directly to their doorstep in a truck. They started the service in New York last year and it was extended to California – it was a COVID-friendly way of shopping. While many thought […]

Beauty influencers starting their own brand is no new story – one of the first to do this was Dubai’s Huda Kattan back in 2013. Since then, others such as Kuwait’s Fouz al Foud, aka the Real Fouz, opened her own salon, and makeup artist Asica has created her own curated line of Korean skincare, called […]

The benefits of upcycled fashion are many. By reusing dead-stock garments and fabrics that would otherwise end up in landfills, upcycling increases the quality and lifetime of materials and garments. Three labels from the MENA region have understood the importance of sustainability, ensuring that upcycling is at the core of their production. “By eliminating the […]

A recent white paper on the state of social media in MENA (the Middle East and North Africa) by Damian Radcliffe and Amanda Lam at the University of Oregon found that 10% of global Instagram users come from this region, with numbers growing quickly. However, this high rate of Instagram usage may mean that for […]