Weve put together a list of women you need to know from the creative Saudi scene. Memorize this list. The stylist with the best outfit? Check. The entrepreneur whos living loudly? Check, check. These super active women are an inspiration to everyone at Fashion Trust Arabia and they all share one thing in common: singular taste and style and were hoping their spark and power rub off on you by listing them below.


1 | Latifa bint Saad

I consider my work as a personified journey of my life and thought processes,says Bint Saad. Based between Jeddah and London, she has been working as a stylist and creative director for over five years now and has recently worked on projects for Jean Paul Gaultiers Scandal Gold Perfume, Jdeed Magazines Summer 2021 issue, GQ Middle Easts July/August covers and Thobe Series x Vice Arabia.

She joins fashion with womens empowerment in an oh-so-inspirationalway. Known for her visually pleasing feed graced with effortless fashion, the Saudi entrepreneur, mother and wife has studied marketing and has a Masters degree in management. She was inspired by the streets of Newbury to open her own store and is now the founder of The Huntress multibrand boutique.

Also known on Instagram as Styling by Noaf, Al Namlah has over five years of professional experience and today helps her Saudi clients with styling advice, wardrobe makeovers and much more. Despite having graduated with a degree in Computer Information systems, she has successfully carved her way through the fashion industry and today is a stylist at Farfetch.

Balkhy goes way back. At 21, she founded her iconic illustration brand Fyunka. Today, Balkhy is a cultural consultant, art director and illustrator. Balkhy doesnt shy away from spreading her creativity into many different roles and is also the founder of The Arab Creatives Directory and her own slow fashion label Alaa bint Hashim.

Known for styling the cast of the film Born a King, Al Eisa studied business administration and took fashion business and styling courses at London College of Fashion to broaden her knowledge. Shes also an expert in costume design and has handled some of the biggest fashion and jewelry campaigns in Saudi Arabia.