Born and raised in Tunisia, Sofia Guellaty brings her fashion knowledge and passion for Arab culture together on a daily basis. Her career in fashion spans more than 15 years: she began freelancing for major publications at 19 and consulting for prestigious brands. In early 2008, she founded one of the first publications geared toward the educated and fashion savvy Arab woman, Unfair. She then spent four years at the helm of Condé Nast’s first launch in the Middle East: She is the founder and editor-in-chief of MILLE World, a digital platform and creative agency focused on tailor-made content for Arab youth.