Liudmila was founded in 2014 by young Kuwaiti designer Najeeba Hayat. The project began as a translation of childhood obsessions with the aesthetic of shoes in cartoons, miniature paintings and Victorian drawings into wearable objects. She saw a gap in the market for birthday shoes: shoes that surprise and delight without moving into the realm of obvious sexy or kitsch.
Liudmila brings the Italian artisanal techniques, innovative materials and attention to detail lavished on high heel evening footwear to a lower heel category. Najeeba believes that the future of footwear lies in creating desire and fantasy, while respecting a woman’s mobility.