NewsGoodbye 2022! Thanks for the Words You Left Us 2022 saw a host of new words added to our lexicon, some good, some … not so much.
NewsGoodbye 2022! Thanks for the Words You Left Us 2022 saw a host of new words added to our lexicon, some good, some … not so much.
Beauty & WellnessThe Power of Plants Herbalism is seeing a revival in the Middle East with the help of Hikma.
FashionPulse’s Fashion Moments of the Year We look back at the most influential fashion moments that defined 2022.
Beauty & WellnessThe Gift of Scent Winter is here and with the festive season fast approaching these are the fragrances to covet.
CultureArab Models You Need To Have On Your Radar Arab models from across the region are increasingly appearing on global platforms.
AccessoriesEilaf Osman On Preserving Sudanese Craftsmanship Fashion Trust Arabia 2022 Accessories Winner: Eilaf Osman's brand combines quality craftsmanship with traditional Sudanese art motifs.
AccessoriesFatma Mostafa Is On a Mission to Protect Her Community Fashion Trust Arabia 2022 Jewelry Winner: Fatma Mostafa is creating pieces that stand the test of time.
AccessoriesBecause Belts are Meant to be Worn Everywhere Wearing a utilitarian item in a way that serves no purpose at all is — once again, iconic.
AccessoriesMessika’s Dazzling Ode to Qatar On August 30th, a collection of Qatar Edition jewels were unveiled exclusively at the opening of the Middle East’s largest Messika flagship at Place Vendôme Lusail, in Qatar.
AccessoriesBecause Adidas Loves Young Arab Designers! On the occasion of the reopening of one of its largest international stores, in the Dubai Mall, Adidas Originals invites local designers to revisit elements of its identity, shoes, decor or packaging.
AccessoriesJad Jreissati X Dr. Martens: A Unique Rebellion The Lebanese student and designer was among the lineup selected by the British footwear brand and Central Saint Martins.
AccessoriesDouble-Bags, Because One is Never Enough It’s not just about pairing two random bags, rather it’s about coordinating different variations of bag with one another.
Accessories“Diane Kordas Jewelry is sincerely grateful to be part of FTA’s brilliant initiative” The jewelry brand will donate 30% of the proceeds of a limited edition collection of iconic evil eye woven bracelets to FTA.
AccessoriesPickloz, Rooted in Upcycling Each piece created by a father and his two children is handmade and is an homage to Tunisian craft.
AccessoriesWhen Gemstones Are Worn Close to the Body Here are six Arab jewelry brands we’re bookmarking on Instagram.
AccessoriesLet Positivity Shine Through the Power of Crystals Discover the then most precious gemstones for a better 2022!
AccessoriesTalel Paris: Boldness, Ethics and Inclusivity Moroccan designer Leila Roukni talks to Pulse about her accessories brand.
AccessoriesThe Five Bags You Should Invest In The rise of the resale market has changed the way we look at “it” bags.
AccessoriesFTA Prize Finalists Dream Big for Cannes Three of the FTA Prize 2021 finalists in the accessories category sketched bags for one of the most anticipated events of the year.
Beauty & WellnessThe Power of Plants Herbalism is seeing a revival in the Middle East with the help of Hikma.
Beauty & WellnessThe Gift of Scent Winter is here and with the festive season fast approaching these are the fragrances to covet.
Beauty & WellnessIs Thin Back In? Why women's body types are still up for discussion and how to block out the noise.
Beauty & WellnessRed is the Hair Color of the Season The influencers rocking rouge locks and how to achieve their look.
Beauty & WellnessIs Taping, the New TikTok Beauty Trend, Worth a Try? The experts weigh in on if this hack for younger-looking skin will stick.
Beauty & WellnessHow Gen Z is Influencing the World of Beauty This is why brands need to be taking note of the Arab consumer.
Beauty & WellnessWhere Beauty Trends are Heading Now and in the Future Three creatives share the first time they realized there was more to hair and makeup than just a sweep of product.
Beauty & WellnessQuiet Quitting… Beauty? It’s not just jobs people are disconnecting with; it’s makeup and skincare fads, too.
Beauty & WellnessBecause Hair is the Crown You Never Take Off During the golden age of Beirut, the name of Naïm Abboud quickly became a worldwide reference in terms of talent, refinement, discretion, and know-how.
Beauty & WellnessThe Summer Hair Trends to Embrace in Fall The season’s shifting? Yes, but these hairstyles are here to stay.
Beauty & WellnessFive Unexpected Ways to Relax in the Arab World To celebrate World Relaxation Day, which falls on August 15, we share some unique ways to unwind and re-connect with your mind, body and soul.
Beauty & WellnessLove Them or Hate Them, Thin Brows Are Back The trademark beauty trend of the 90’s is coming back once again. Are you looking to embrace it?
Beauty & WellnessThe Sweetest Ways to Embrace World Chocolate Day It’s time to put that candy bar down and get a little more adventurous.
Beauty & WellnessSummer Beauty: Where to Shop Now in the GCC There is nothing better than taking a few hours and exploring a beauty hall in your favourite department store.
Beauty & WellnessAvoid Bridezilla Moments with Our Pro Pre-Wedding Fitness Tips! Lina Antar guides you toward greater wellness by looking at all aspects of your health, body, mind, and spirit.
Beauty & WellnessLet’s Break Down Grooming for the Modern Groom Gentlemen, it’s time to look your best for your big day.
Beauty & WellnessHow to Wow Everybody on Your Wedding Day Soft and romantic? That’s one option for your big day, but what about the rest?
Beauty & WellnessWhat do Bizerte, Batroun and Jumeirah Have in Common? Pulse shows you where to tan in style in the MENA Region.
Beauty & WellnessAugustinus Bader: Try it Once, You’ll Scream for More! “The anguish of the noise from the pump dispenser, signaling that the bottle will soon be empty, is real,” says Charles Rosier to Pulse.
Beauty & WellnessWhy Global Beauty Brands are Investing Big in the Middle East Sisley has laid roots in the region, launching its first, and globally largest, spa in the GCC located in W Doha and one year later, is enjoying great success.
Beauty & WellnessThis is How your Beauty Treatments Will Last All Vacation Facials, lashes, hair, makeup, SPF: four experts share their tips.
Beauty & WellnessRamadan and the Power of Scent Three women share their relationship with fragrance and what’s on their wish list for Eid.
Beauty & WellnessWorking Out During the Holy Month While there is no one-size fits all approach when it comes to working out during Ramadan, the most important thing is that you listen to your body.
Beauty & WellnessLet’s Get Back to Nature! Ramadan offers the perfect time to reflect on your beauty routine with natural treatments and products.
Beauty & WellnessKaren Wazen, from Cavalli to Guerlain The Lebanese digital entrepreneur becomes the French beauty house’s first regional ambassador.
Beauty & WellnessWhen Beauty Meets Art In celebration of Art Dubai, three makeup artists share looks inspired by regional talents they admire.
Beauty & WellnessA Silent Revolution: The Rise of Bro-Tox More men than ever before are flocking to their doctor’s offices for non-invasive cosmetic procedures.
Beauty & Wellness“Han Makeup”: Say it How it (Really) Is! Meet Hessa Alajaji, the Saudi makeup artist behind the region’s most exciting new make up line.
Beauty & WellnessBeauty Looks to Fall in Love With Get ready for romance with makeup primed for Valentine’s Day and beyond.
Beauty & WellnessA new year, a new approach to food Outlining the food trends we expect to see more of in 2022.
Beauty & WellnessSweat your worries away Qatar, Saudi Arabia, Lebanon: We have scouted the region for some fitness centers that we know would be the perfect fit for you,
Beauty & Wellness“Enclothed Cognition” Can Save Us! It’s a new year and it’s time to use fashion as a tool to calm the mind, and enhance your wellbeing.
Beauty & WellnessHealthy Body, Healthy Mind Sweat away your worries with yoga and Pilates in Dubai, Beirut or Casablanca.
Beauty & Wellness“I wanted to break the boundaries of a male-dominated industry“ Hairstylist Deena Alawaid is set to shake up the region’s hair with the launch of her own salon in the heart of Dubai.
Beauty & WellnessLet’s Wash Our Hands In Style! Five trendy, fun and creative ideas to stay clean and clear.
Beauty & WellnessA 3-Step Guide to CBD Beauty Products Beauty website Glow Destination specialises in cannabidiol (CBD) beauty products. Its founder, Emirati Jassim Al Nowais, give us the lowdown on why CBD products are a gamechanger.
Beauty & WellnessGuyliner and Manscara: The Eyes are the Reflection of the Soul It’s good to remember that nothing is new about men’s makeup: it is a cultural tradition.
Beauty & WellnessLess UV Rays and More Tanning? Yes, indeed! In the past few years, things have changed, and Middle Eastern women are now ready for sunless tanning.
Beauty & Wellness“There’s a little ‘witchy’ in all of us!” The Lebanese-Australian Yasmin Sewell talks about Vyrao, her fragrance based on feel-good energies, and available in five different scents.
Beauty & WellnessJazmin Saraï Creates Scents Inspired by Moments Dana El Masri’s perfume brand offers a sense of Arabic culture rarely smelled before
Beauty & WellnessThe Pandemic’s Impact on Mental Health Five Arab creatives reveal how COVID-19 affected their lives
Beauty & WellnessFrom Beauty Guru to Beauty Boss With many influencers looking to launch their own brands, here’s a look at how social media has helped them turn their passion into their purpose
Beauty & WellnessWill Gisou Come to the Rest of the Arab World? Negin Misralehi explains the benefits and reveals the strategy of her haircare brand
Beauty & WellnessElie Saab’s Haute Couture Inspires a New L’Oréal Makeup Collection The French cosmetics company teams up with the Lebanese fashion designer to launch a beauty line
Beauty & WellnessCodex and Dr. Azra’s Ramadan Treat Henna artist Dr. Azra Khamissa introduces a new collaboration with California’s Codex
Beauty & WellnessYou Should Never Wear: Nude Lipstick “The wrong shade of nude lipstick can make you look tired and washed out,” says Dubai makeup artist Vimi Joshi
Beauty & WellnessClean Beauty Makes Inroads Across the Arab World Environmentally friendly beauty products are becoming more popular in the MENA region
Beauty & WellnessPotion Kitchen: Natural Skincare from Southern Lebanon Rafa Hojeij harnesses the bounties of the Mediterranean country to create her sustainable products
Beauty & WellnessHarnessing the Healing Benefits of CBD Western medical and wellness industries have endorsed CBD. Will the MENA region follow suit?
Beauty & WellnessDr. Barbara Sturm Joins Forces with FTA The renowned skincare specialist launches a limited edition skincare set in collaboration with FTA
Beauty & WellnessLebanon’s Savvy Element Blends Wellness with Sustainability Launched by Batoul Hakim, the home care and personal care line is one step ahead of the game
Beauty & WellnessShiffa Embraces Clean Beauty The brand’s Emirati founder, Dr. Lamees Hamdan, explains why balance is key when it comes to skincare
BusinessThe Basics of Selling Fashion to Gen Z in the MENA region Gen Z will soon enough be “the main target for brands as their purchasing power increases and is expected to overtake Millennials”.
BusinessThe New Digital Realities for the Fashion Industry Pulse speaks to George Yashin, Co-founder and CEO of ZERO10, an AR fashion platform providing innovative solutions for brands entering the digital world.
BusinessFor the MENA Fashion Industry, Sustainability is not a Luxury “We believe in the importance of acting now, for the future to exist,” says Tania Nawbar to Pulse.
BusinessKhitan: Cultural Resistance in Gaza This project can be best described as a hub and a brand that attempts to shape the future of fashion through the expression of Palestinian heritage.
BusinessTwo Years After the Beirut Blast, the Lebanese Fashion Industry is Still Moving Forward Many designers, manufacturers and distributors that were hit hard both by the crisis and the blast have managed to cope with the damage.
BusinessHow the Arab Fashion Industry Can Become Truly Conscious and Fair Rouba G. is the first Arab fashion designer to use the blockchain to power transparency.
BusinessDestination Weddings: The Call of the Metaverse Do you dream of celebrating your union in a place where no one has ever set foot ?
BusinessThe Cost of Wedding Dresses Across the MENA Region Bought or rented for the night, the wedding dress remains the highlight of the ceremony and the party.
BusinessThe Middle East Beachwear Market’s Own Logic In this part of the world, the way people, and women in particular, choose their beachwear depends a lot on the culture and the laws of the country they live in.
BusinessWhat do 5,6 million “Arabic speakers” have in common? In the MENA region, hair transplants, rhinoplasty and liposuction are the top three most requested procedures.
BusinessLuxury Retail in MENA Airports: Is the Best Yet to Come? Unlike the T&T industry, the luxury retail sector did more than OK in 2021, especially in the GCC.
BusinessSAWA X THAT Concept, Helping Arab Talents Salama Khalfan and Ghizlan Guenez talk women’s empowerment and supporting Arab entrepreneurs and businesses.
BusinessFantastic Wearables and How to Tame Them The global wearable technology market is expected to reach USD 118.16 billion by 2028.
BusinessWhat promises do DAOs hold for the MENA fashion industry? The features that Decentralized Autonomous Organizations offer could literally “reshape fashion”.
BusinessThe Metaverse, a Promising Playground for Fashion and Luxury It’s not surprising that more and more brands are preparing to go down this virtual rabbit hole.
BusinessThe Fashion Industry Has Already Recovered From the Pandemic According to the latest State of Fashion report published by McKinsey, global fashion sales should “reach 96% to 101% of 2019 levels in 2021 and 103% to 108% in 2022”.
BusinessUAE: How the New Weekend Will Impact Businesses “An adaptation process will probably take some time, but will lead to a positive outcome,” say experts.
CultureArab Models You Need To Have On Your Radar Arab models from across the region are increasingly appearing on global platforms.
Culture3 Emirati Artists to Celebrate on UAE National Day 3 Emirati artists who have left a mark on the art scene.
Culture6 Highlights From Martin Margiela’s Film by Reiner Holzemer Director Reiner Holzemer managed to interview Martin Margiela, live, a man who only ever interviewed by fax.
CultureBokja at Dubai Design Week The Beirut-based brand presented their latest installation, “Let’s Talk About the Weather,” at Dubai Design Week.
CulturePrada Mode Lands in Dubai A new interactive perspective on art, fashion and culture through the lens of Prada.
CultureGen Z Loves K-Pop: Netizens from the Same Metaverse How did a South Korean music genre, and all the culture that goes along with it, penetrate the Arabian Gulf to find such a large number of fans?
CultureGen Z: The Hatred of Perfection Gen Z is the most diverse generation in history and to attract their attention, you must speak their language.
CulturePink October: A Rose for a Cause This October, as has been the case since 1992, pink is being highlighted as a color of strength while symbolizing the global fight against breast cancer.
CultureA Gateway to Qatar with Yasmin Mansour The Qatari fashion designer takes us to her favorite places in her country, three weeks before the FTA Prize event.
CultureEducating the Next Generation of Fashion Designers- Part II Pulse speaks to key people representing the ‘IT’ fashion schools in Dubai, Beirut and Casablanca.
CultureMirror, Mirror on the Wall, which is the Fairest Country of Them All? Whatever the legitimacy of the criticism, beauty pageants remain a great way to showcase a nation’s heritage and culture.
CultureA Getaway to Jordan With Tania Georges The Jordanian fashion designer takes us to her favorite places in her country.
CultureFabric as Language at The V&A’s Africa Fashion Exhibition The richness of African fashion is celebrated till April 2023 through the largest exhibition ever devoted to the topic in the UK.
CultureAlice in Arab Wonderland(s) On the occasion of Alice in Wonderland Day, Pulse flew Alice to three Arab countries, and styled her with the help of some of our favorite MENA designers.
CultureLadies: This is What You Need to Know Before Getting Married Former brides share the tips they wish they had received before their big day
CultureShine Bright Like a Diamond in Morocco, Lebanon, Italy or Spain Pulse has chosen to take you to some of the most exclusive wedding destinations of recent seasons.
CultureLondon, Baby: Places to Be and Places to See Let’s take a tour of London with Saudi fashion designer Ziyad Buainain as our guide.
CultureOn the Beach, but Never Without my Book! Here are Pulse’s essential summer reads from some of today’s most interesting Arab authors.
CultureFrom surf culture to “surf couture” Monogrammed surfboards set the scene for spring/summer collections regularly inspired by this thrilling subculture,
CultureNo Hot Summer Without Pulse’s Playlists We asked three “IT” DJs to curate ten of their favorite tracks to cover all your plans this summer.
CultureGucci X Raphaëlle Macaron, La Vie En Green The Lebanese illustrator collaborated with the Italian House on two campaigns, including one in China.
CultureLina Ghotmeh, Architecture for the Living On the occasion of World Day of Creativity and Innovation, the inspirational Lebanese architect, adopted by Hermès for a special project, talks to Pulse.
CultureThree Tables, Three Themes, One Perfect Iftar An acclaimed table designer, Léa Sfeir confides to Pulse her process and sources, her highlights of the season and her ideal menu for Ramadan and Easter.
CultureThe “Dancing” Creations of Rabih Kayrouz at the San Francisco Ballet "It's really the movement that inspires me," says the Lebanese designer to Pulse.
CultureSweet Comic Valentine It is said that it was the poet William Chaucer who, in the 14th century, gave Cupid's bow and quiver to Valentine, a saint from the two hundred-somethings…
CultureMinnie Mouse, Queen of Hearts Pulse took the iconic Disney mascot on a styling trip across Qatar, Jordan and Lebanon.
CultureHow Ballet Brings Cultures Together Olga Balakleets, Founder and Artistic Director of the Ballet Icons Gala, talks to Pulse.
CultureThis Year, It Is All About Number 6 Can numbers be the key to your destiny? The practice of numerology suggests so.
CultureHealth, Joy, Love, Success, Resilience! Fashion Trust Arabia asked some of our creative community to share their hopes for 2022.
CultureLebanon, the Fame and the Glory A dive into “Lebanese Fashion History”, the Instagram account that celebrates Lebanon’s golden years through fashion and beauty.
CultureThe Perpetual Reinvention of Dana Hourani The Dubai-based Lebanese artist talks to Pulse about music, fashion, and much more.
CultureAbloh Around the Clock in Doha An exhibition, a talk and a DJ set : 24 hours with Virgil Abloh in Doha, a Qatar Creates initiative.
CultureThe House of Gaga All eyes are on what Lady Gaga is going to be wearing for the Ridley Scott film’s red carpet premieres in the next few weeks.
CultureDior’s Dreams in Doha: Happiness and Beauty "Christian Dior Designer of Dreams", more than an exhibition, a great moment and already a landmark.
CultureThe birth of stars On set with photographer and artist Hassan Hajjaj and the 6 winning fashion designers of the 2021 FTA Prize.
CultureThis Bubbly Je Ne Sais Quoi of Paris In the Heart of Doha Opening a Galeries Lafayette in Nice, Berlin, Jakarta, Beijing, Dubai and Istanbul made sense. Opening Galeries Lafayette in Doha, Qatar, was more of an … indication.
CultureSquid Game… But Make It Fashion! Netflix’s most watched show definitely needs a relooking. Let’s take a moment to re-style the players using items from MENA-based designers for each of the 6 games that took place.
CultureWhen Arab GenZ Set the Trends on TikTok Five fashion-focused TikTok users based in the MENA région answer Pulse’s questions.
CultureIslam, a Source of Modernity at Cartier Discovering the happy and unforeseen influence of Muslim aesthetics on the French jewelry Maison.
CultureWhen Sex And The City Comes to the MENA Move over New York, 3 Arab designers envision what Sarah Jessica Parker would wear on the hit show in Morocco, Qatar and Egypt.
Culture“Bonne Arrivée!” to Tunisia in France Five Tunisian Fashion Designers Open their Trunks at the Musée des Arts Décoratifs in Paris
CultureOn the Afghan Silk Road, With Zarif Zolaykha Sherzad helped in rebuilding Afghan culture with an NGO, School of Hope, and a fashion brand, Zarif Design.
CultureWhat is the Significance of Emirati Women’s Day? Five Emirati women from the fashion and beauty industry weigh in on why this year’s Emirati Women’s Day is extra special.
CultureA Female Perspective in Arabic Shows – Finally! AlRawabi School for Girls, a drama-packed young adult series just released on Netflix, and is a first in the region.
CultureWhat it’s Like Being an Arab Creative Today Pulse celebrates the contributions of eight Arab creatives from across the MENA region who serve as catalysts for hope.
CultureInspired by Women, Motivated by Fashion Egyptian painter Amina Salem draws inspiration from Western and Arab designers alike, and from fashion trends more generally.
CultureRock n’ Roll and Fashion: Biological Twins It is no surprise that the tandem finds itself at its loudest in the midst of political crises and social changes.
CultureKeep Dana Boulos and Joy Asfar on Your Radar! "TALK" and "The Forward Minds" are two podcasts led by two Arab women, all about sustainability and the creative industry.
CultureArab Fashion Students: How to Settle the Hurdles Five students from the MENA region share their experiences.
Culture“Gossip Girl”: Let’s Pick the Arab Cast The iconic series made its reboot comeback last week: Vote for its MENA casting with FTA Pulse.
CultureWhen Arab Divas Almost Hold Our Hands “Divas, from Umm Kulthum to Dalida” is an ambitious exhibition, showcasing the main features of the Arab musical scene throughout the 20th century.
CultureIn such a chaotic world, let’s try yoga… with style A small chitchat with Hanane Lazaar, about yoga and fashion in the MENA region.
CultureStop, and listen to the fashion shows! On the occasion of Fête de la Musique, celebrated in over 1,000 cities in the world, Pulse asked two of the most hyped Arab DJs, Cosmicat and Caline Chidiac, to create the soundtrack of one of their favorite Arab designer’s show. For your ears only...
CultureAtlalfromgalbi Goes to the Root of Culture Lilia-Yasmin’s fashion label Atlalfromgalbi is an ode to Arab culture
CultureThe Emergence of Fashion Schools in the Middle East A degree in fashion design had been virtually unheard of in the MENA region. But over the last decade, the region has witnessed the arrival of new institutions
CultureThe Post-Pandemic Playbook for Fashion Schools What fashion educators learned when schooling had to adapt to distance teaching
CultureThe State of On-Screen Fashion While it is easy to recognize a Gucci bag or Nike trainers on our TV and movie screens, brands from the MENA region may not be as obvious to spot
CultureUdjat: A Poetic Expression of Egypt Louis Barthélemy’s fashion label presents clothes with motifs and embroideries created by marginalized communities from the Arab world
CultureNew Kaftans Inspired by Huguette Caland Eight Qatar-based designers create fashion items based upon the Lebanese artist’s oeuvre
CultureReflecting on Ramadan Capsule Collections The Prada Ramadan campaign shows that international fashion is starting to see the MENA region as more than just a money-spinner
CultureQatar’s Creative Future One year since the announcement of M7, Qatar’s creative start-ups hub, Doha emerges as a destination for arts, culture and design, and continues to move ahead
CultureArab Teens Carve an Identity FTA speaks to teens in the MENA region about their sartorial inspirations
CultureArabian Fashion in Digital History The Zay Initiative preserves Arab culture through dress and adornment
EditorialWhen FTA Met Adonis in Baalbeck In this one of a kind “FTA Meets”, Fashion Trust Arabia pulled off an exclusive shoot of the famed Lebanese band in in one of the Arab world’s most prestigious beacons of cultural resistance.
EditorialIn the Wake of Hubert Hubert Fattal was found stabbed to death in his house four days ago. His perfumes were made as one unfolds a dream from a page written in a personal notebook
EditorialPulse’s 21 Arab Powerhouses of 2021 21 categories, 21 names: Discover who stood out among creatives from the MENA region last year.
Editorial365 Days with Pure Arab Talent(s) It's been a year to the day since Pulse's launch, and we are happy, and proud, to say "mission accomplished". And this is why…
FashionPulse’s Fashion Moments of the Year We look back at the most influential fashion moments that defined 2022.
FashionPlanet of the East: A Look At Oum Kulthum’s Style It is impossible to be Arab, and not know who Oum Kulthum is.
Collaborations3 World Cup Inspired T-Shirts by 3 Past FTA Finalists Fashion Trust Arabia collaborates with RKN on a World Cup special.
FashionDior Unveils its Fall 2023 Men’s Collection in Giza: “Guided By The Stars” Dior's highly anticipated show in Giza did not disappoint.
FashionThe Ultimate Guide To Embracing Kitsch This Winter Move over neutrals, color is taking over this winter season!
FashionArab Fashion Takes Centre Stage FTA Pulse's Weekly Roundup: all the newsworthy headlines you need to know.
FashionMiddle Eastern Crafts are Making a Comeback Reviving old traditions has never been this fashionable.
Fashion4 Must-Have Coats by Arab Designers this Winter Rounding up our favorite coats by Arab designers for winter.
FashionArtsi Ifrach Is Breaking Boundaries Fashion Trust Arabia 2022 Evening Wear Winner: Artsi Ifrach on discipline, intuition and seeking elevation.
FashionBurç Akyol and The Power Of Fashion Fashion Trust Arabia 2022 Guest Country Winner: Burç Akyol is creating pieces that carry soul.
Culture6 Highlights From Martin Margiela’s Film by Reiner Holzemer Director Reiner Holzemer managed to interview Martin Margiela, live, a man who only ever interviewed by fax.
CollaborationsZuhair Murad and Fashion Trust Arabia Collaborate On Sustainable Tote Bags Fashion Trust Arabia and Zuhair Murad create re-usable tote bags with Bags of Ethics.
FashionKazna Asker Is One To Watch Fashion Trust Arabia 2022 Debut Winner: Kazna Akser’s streetwear label is inspired by the Arab and Muslim world.
FashionLurline: The Self Proclaimed Goth Sisters of Saudi Arabia Fashion Trust Arabia 2022 Ready-to-Wear Winner: Lulrine's world is a fun escape from prim perfection.
CulturePrada Mode Lands in Dubai A new interactive perspective on art, fashion and culture through the lens of Prada.
Fashion“Forever Valentino” When the Roads that Lead to Rome Pass Through Doha The dazzling exhibition presents a dreamlike vision of Rome in the heart of Doha, a city where past and future meet at breakneck speed.
FashionThis is Where Most Brands Get it Wrong with Gen Z Pulse picked three styles from some of our favorite regional brands that seem to have won over the crowd
FashionRoni Helou Talks About the Printemps X M7 Partnership for Young Designers As both a mentor and a jury member for the contest, the Lebanese designer tells Pulse all about the initiative.
Fashion“Nothing is trending right now because everything is trending!” Let’s discuss some Gen Z fashion trends taking over the Internet.
FashionGeneration Create: Who to Follow and Why Today, we’ll introduce you to our Top 3 Gen Z Instagram figures and tell why you should follow them.
FashionThe Prints of the Seventies, Between Joy and Disenchantment Capturing the feeling of a changing world, young Arab designers are now joining this trend in an almost instinctive way.
FashionIf you’re a Hobeika Woman, the World is About to Understand what that Means Georges Hobeika SS23 in Paris : all about beauty and grace.
FashionThe Pant Suit is Back, Feel its Power Since YSL reinvented the tuxedo for women, the pant suit has been treated with the respect that comes with the memory of the long years of struggle needed to conquer it.
FashionHow Richard Quinn Turned Grief into Art The British designer dedicated his SS23 collection to her Majesty the Queen, who “touched him among so many others with her grace and kindness.”
FashionAre Arab Men Ready to Live the Chalamet Experience? In a post-pandemic world, men have indeed embraced fashion in all its glory once more — daring to dream while attempting to challenge societal norms.
FashionA Triumphant Skinny Return? Yes, skinny jeans can be chic, and this is how you can rock the trend once more in 2022!
FashionWelcome to Barbiecore World! With the emergence of the Y2K trend, Barbie is taking the reins as this year’s ultimate muse: it’s an ode to all things hot pink.
FashionPleating and the Dancing Garment, from Fortuny to Miyake Pleating is a technique that dates back to Pharaonic Egypt, where it was, because of the complexity of its maintenance, reserved for the elite.
FashionTwelve Drops of Reemami’s Olive Oil Reemami, known for her signature architectural, experimental cuts and hand illustrated prints, stepped out of her comfort zone this season.
FashionBuy Happiness, Buy Vintage! These are three of the region’s best vintage stores to help you on your thrifting journey.
FashionWeaving and Moving: The Ultimate Combination of Craftmanship and Art Some say time is the ultimate luxury. The Lebanese brand Thread of Time proves it with their incredible weaving and embroidery
FashionSaudi in NYC … and Beyond The Saudi Fashion Commission unveiled its first international showcase with its 100-designer cohort hand-picked from 1,500 artists.
FashionTarek Moukaddem, Unapologetically Himself From fashion photography to fashion design, the Lebanese creative sold out his first collection within 48 hours of the launch.
FashionHow Fashion Can Restructure a Destroyed Self The collection presented by Alexandra Choucair shows more than ever that clothing is a means of expression and perhaps also an instrument of healing.
FashionIn Egypt, “Mother of the World”, There’s Glamour without Glory… So Far The two Egyptian finalists of the 2022 FTA Prize talk to Pulse about the contemporary fashion design scene in their country.
FashionLebanon and Syria: Two Sides of the Same Coin Pulse spoke to the Lebanese and Syrian finalists of this year’s FTA Prize about the fashion scene in both countries.
FashionKuwait, Qatar, Saudi Arabia: Thriving and Making Waves Pulse spoke to FTA Prize 2022 finalists, Kuwaiti Amna Elsalem, Qatari Yasmin Mansour and Saudi Lurline about the future of fashion in each of their respective countries.
FashionSudan, a Nation with “Great Resources and Potential” The fashion industry in this stunning Northeast African country is rooted in history, yet pioneering.
FashionIn the Maghreb, it’s Culture, Not Only Couture! With five Moroccan FTA Prize finalists, one Algerian and one Tunisian, the Maghreb once again shows how essential it remains to fashion in the Arab world.
FashionYemen, the “Fruitful Arabia” "My country needs acknowledgement and resources in order for the creators to thrive," says FTA finalist Kazna Asker.
FashionWhy Demna, much like Balenciaga, is a Visionary What ties both legacies together beautifully is the fact that although different, the Georgian designer continues to draw inspiration from the Spanish maestro.
FashionThe Valli Woman is Here to Stay The FW 22/23 collection marks the Italian designer’s triumphant return to Paris’ couture runway.
FashionThe Majestic Twilight Zone of Elie Saab For the FW 22/23 couture collection, the sultry silhouettes were accompanied by a young modern man, a first for the Lebanese Maison.
FashionWelcome to Zuhair Murad’s Captivating Cosmos! The FW 22/23 collection of the Lebanese couturier narrated ten different tales, with celestial creatures.
FashionA Love Letter to Earth from Georges and Jad Hobeika The Parisian couture show, co-directed by the father and the son, was a nod to a new beginning for the Lebanese Maison.
FashionBecause a Rabih Kayrouz Woman Buys Couture for her Everyday Life From ready-to-wear pieces to larger than life haute couture garments, the Lebanese couturier always remains faithful to his style.
FashionA Chloé bag by Sarah’s Bag The newly coined term, ‘fair luxury’ seems to clearly reflect the ethos of both the French and the Lebanese brands.
CollaborationsA Glimpse of Lebanon for Dolce&Gabbana Lebanese designers Sayar&Garibeh will contribute to the development of D&G’s “Casa” line
FashionZeid Hijazi, the Fashion of Resistance FTA 2020 Prize winner’s collection revolve around a group of Palestinian women trying to televise the truth about their lived experiences under occupation.
FashionExplore the Future of Bridal The exclusive FTA Pulse editorial, shot by Harakat in Paris, perfectly captures Maison Takarah’s vision for the modern bride.
FashionGaleries Lafayette Doha: Three Years of Excellence, and Magic Three years after its opening, GLD has become "one of the most popular fashion destinations in Qatar."
FashionDressing Adorable Flower Girls and Page Boys for the Happy Day All of the major fashion houses in the MENA region adapt when it comes to creating dresses for flower girls in the spirit of the bride’s dress.
FashionEmbrace Minimalism On Your Big Day! Minimal looks can be as magical as a sequined, all sparkly one, we guarantee you will still shine if you keep it simple!
FashionIn Morocco, It’s All About the Caftan As the weight of traditions and protocol has been getting lighter since the 80s, how has Moroccan bridal fashion evolved?
FashionHow the Dress Code During Katb Al-Ktab has Evolved Women are now embracing what works for them, as opposed to what is expected of them.
FashionWhat if your Wedding Dress is Inspired by the Chinese Astrology? Pulse spoke to Yasmine Shuhaiber Ghazal, who uses the Chinese divination tool of Bazi to coach her clients on the different elemental balances in their chart.
FashionHow to be the Best-Dressed Guest this Wedding Season We created a selection that will have you ready to celebrate in style all night (or day) long, without upstaging the bride, of course…
FashionOld, New, Borrowed, Blue: The Ultimate Wedding List The dress, the jewelry, the shoes, the car: En route for an incredible (wedding) day!
FashionBridal Fashion: Add a Little Lebanese A sign of the times, most Lebanese fashion designers are now preparing ready-to-wear bridal collections for the 2023 season
FashionSeven Dresses, Seven (Arab) Wonders Pulse picked seven of the most memorable bridal moments from our community of MENA designers.
FashionAre Colored Wedding Dresses Still a Thing? Throwing conventions out of the window? Pulse asked four Arab designers and here’s what they thought…
FashionHermès, a Story of Heritage Fifty contemporary bags from the iconic house are placed in dialogue with objects from the Conservatoire des Créations Hermès.
FashionWelcome to the Capital of Arab Glamour! Our community of MENA designers and celebrities made their mark among the many eye-catching fashion moments of this year’s edition.
FashionLess Messing Around, More Glamour! Here are three spring/summer collections from three MENA designers that will have you looking your best at every occasion.
FashionBe what you Choose to Wear! Today is International Being You Day, and Pulse is encouraging you to make style choices that work for you and speak to you.
FashionFiras Zedan’s Unnerving and Dramatic Fashion The young Palestinian designer talks to Pulse about “the beauty and the horror that coexist” in his work.
FashionA Pulse of Lebanese Red Silk on the Eiffel Tower Throughout Air France's new campaign is a dress by Lebanese designer Rabih Kayrouz, "making elegance fly ever higher".
FashionLinen, Our Timeless Summer Savior Here is why you should definitely swoon in one the most breathable fabrics’ direction.
FashionFour Young and Proud Arab Designers Rocking London Each talent featured in our second FTA Communities’ shoot has a unique story to share and an impeccable vision for the future to come.
FashionHitting the Beach: The Indulgent List Here is Pulse’s list of must-have goodies to better savor the season.
FashionThis Summer, Make an Impeccable Splash! Find three of the very best sustainable and inclusive Arab swimwear brands.
Fashion5 Shades of (Arab) Shades Get inspired by what the very best local brands have to offer this summer.
FashionGreat Shades for Bright Days Over time, we see sunglasses take on incredible dimensions to help the famous go incognito.
FashionMet Gala: The Audacity of Huge While we wait for tonight's "Oh" moments, here are the most memorable Met Gala outfits from the past few years.
FashionDOUM: Empowering Women, Fostering Heritage A straw bag from this Moroccan brand is going to be a key player in your wardrobe this year.
FashionHow to Produce a Successful Ramadan Campaign Modest fashion consultant Yousra Zein shares her tips for ensuring brands and their marketing departments hit the right notes during the holy month
FashionEarn Your Stripes! It came to be that with their fresh, marine, equatorial, gender fluid, spiritual, and above all very flashy flair, stripes are the stars of every summer.
FashionSkateboard and Fashion: A Rebellious Influence This sport of self expression, where fashion is in fact an extension, or rather a parallel, of or to oneself, indicates a certain way of life, interests, and values.
FashionFashion Resolutions: Healthy Habits to Pick Up this Spring Pulse asked three Arab experts about their spring cleaning approach to decluttering.
FashionY2K is Here to Stay … Or Maybe Not That piece of clothing you’ve held onto for so long? It’s time to bring it back!
FashionTurkish Fashion: Rebellious, Conscious and Contemporary Following on from Colombia, Turkey will be in the spotlight as Guest Country in the 2022 edition of the Fashion Trust Arabia Prize.
FashionHow to be Edgy and Stand Out in a Room Each Minxy glove, which come in different textured fabrics, trending colors and ostrich feathers, is custom fitted to the client’s hand.
Fashion‘Modest Wear’: A Movement that Says More To many designers and creative directors, Modest wear is the new minimal, it’s an inspiration and a direction that has become the essence of their fashion labels.
FashionThe Finer Things for the Holy Month The Muslim world, in its immensity, represents an exceptional market that deserves to be met.
FashionModest Menswear According to Zaid Farouki This Ramadan, the Palestinian-Jordanian young creative became the only regional menswear designer to create an exclusive capsule collection.
FashionRabih Kayrouz X Eres: The Grace and Mystery of Chiaroscuro The swimsuits were missing, and working on this collection with Eres was obvious,” says the Lebanese designer to Pulse.
FashionGet Inspired with Our Favorite Hijab ‘It-Girls’ Here are five fashion tips inspired by our favorite Hijab ‘it-girls’ to rock this season.
FashionHow to Slip into Your Avatar with a Gummi Outfit Latex and vinyl: the world demands a new exploration of this now ennobled materials, literally being taken out of the closet.
FashionArab Designers Dazzle on the Oscars 2022 Red Carpet From our Prize 2021 evening-wear winner to some of the most renowned couturiers from the MENA region, here are the best looks by Arab designers
FashionDress Like Your Favorite Egyptian Goddesses! Meet Neith Studios, an Egyptian brand seeking to create versatile and timeless pieces at the intersection of edge and luxury.
FashionMother’s Day: Our Gifts of Love To get away from mainstream gifts, Pulse is here to help you find the perfect present for your mother.
FashionFor the Love of Fruit and Veg Food makes us happy, and its impact on fashion is one worth celebrating, too.
FashionMeet Nour Hage’s Women in the Metaverse The Lebanese British designer creates digital pieces of art that represented women in leadership and powerful roles.
FashionHow to Impress a Bridget Jones, or Not! Five styles, five men, a thousand fashion inspirations.
FashionThe Tarbouche, from the Battlefield to the Intimacy of the Smokehouse The little brimless hat’s roots extend further than the Ottoman Empire, since its name, deformed, comes from two Persian words.
FashionThe Return of Pink: Sunshine After Shadows To celebrate the color, we’ve compiled a glorious list of all things pink from our community of MENA designers.
FashionBetween the End of a Pandemic and the Start of a War The short lived celebration in Milan was quickly weighed down in Paris by the anguish that was spreading around the world.
FashionThese Shoes are Not Made for Walking When Suzy Menkes starts talking about the work of someone like Dirk Vaessen, public attention follows.
FashionA New Level of Leadership in Saudi Meet three of the most dynamic women in the Saudi Arabia fashion scene.
FashionMeet Jean-Paul Gaultier’s Teddy Bear! Here’s what the French Enfant Terrible of fashion revealed about his iconic cone bra in Dubai.
FashionThe Balaclava: Named After a Tragedy, Finally Reclaimed by Fashion The trend is already here, muted, everywhere and nowhere, and it takes a star to pick it all up and turn it into a phenomenon.
FashionA Kingdom’s (Fashion) Heritage Pulse gives you the dress code for the 2022 edition of the world’s most valuable horse race.
FashionThe Corset, Between Constraint and Liberation Let’s discover three Arab brands that have mastered the art of corset-inspired garments.
FashionHow Fashion PR is Adjusting to the New Norm PR and communication during and after the pandemic: Lessons from the experts!
Fashion100% “Made in Turkey” Following 2021’s addition of Columbia as Guest Country for the Fashion Trust Arabia Prize, this year it’s the turn of Turkey. Let’s take a closer look at the Turkish fashion scene!
FashionWhere Fashion Creates Magic Elie Saab in St Barts, Vuitton in Mongolia, D&G in AlUla: welcome to new dimensions!
CollaborationsFeel the Pulse! To celebrate Pulse’s one-year anniversary, FTA and Emergency Room have collaborated on an exclusive collection of hats.
FashionWhat’s Next For Photography? With a fashion industry navigating towards NFTs, three fashion photographers from the MENA region answer Pulse’s questions.
FashionBecause Fashion is Intrinsically Political Four Muslim women share with Pulse their experiences and their thoughts about the ‘double standards’ in fashion after the uproar provoked by Julia Fox’s headscarf in Paris.
FashionAnother Year with COVID-19: How to Sleep with the Enemy How the pandemic has impacted the fashion industry and changed the way we dress.
FashionHow Palestinian Designers Transcend Borders Through Fashion Four Palestinian creatives talk to Pulse about all the obstacles they face wherever they are.
FashionElie Saab, on the Spectacular Side of the Mediterranean The Lebanese’s SS22 show in Pairs seemed a dream of a midsummer night.
FashionRabih Kayrouz, Exuding Love and Pride The SS22 couture collection embraced the Maison’s purity.
FashionGeorges Hobeika, Euphoria And Invincibility The Lebanese couturier’s SS22 Haute Couture show yesterday in Paris embraced a new ocean of possibilities.
FashionThe Five Saudi Game Changers You Need to Know These inspirational women share one thing in common: singular taste and style.
FashionThe “Falamank” Jewel, a Journey Through Time To meet growing demand, Flemish diamond cutters had the idea of removing the breech, in order to cut other stones, smaller and smaller: the “Falamank” was born.
FashionGentlemen, it is Time to Jump in 2022! Three menswear trends we expect to see a lot more of this year.
FashionTo Embroider is To Tell It is the reverie, inseparable from the work, that makes embroidered pieces so vibrant and their character so unique.
FashionWhen Fashion Makes You Eat And Drink in Style Fashion often dips its toes into the world of food and drink.
FashionHow Peri Will You Be in 2022? A periwinkle violet for 2022: Pantone does not define its color of the year at random.
FashionFashion Houses and Iconic Moments Localization strategies adopted by luxury fashion houses to visit the Gulf in 2021.
FashionTunis Fashion Week … in Tozeur While this event should be acknowledged for establishing a well needed platform for local designers, focus should be placed on creating a structure that actually helps the talent.
FashionHow About “La Vie En Green”? For a long time, in fashion, green remained a cursed color. Things are changing.
FashionLet’s Dive In Arab Extravagance! Here are 5 Arab fashion brands that are making our hearts throb with love and maximalism.
FashionSara Chraibi: “I don’t believe in the Moroccan touch” The FTA Stand With Creatives laureate thinks that Moroccan luxury holds a sense of demure opulence, at once very flamboyant but also modest and not too revealing.
FashionMarie Marot, A Flirt With A Shirt Marie Marot’s shirts, dedicated to empower women of all sorts, are produced in Tunisia since decades.
FashionAOI, the World As Their Oyster Introducing ‘An Ocean of Ideas’, the multi-disciplinary design brand of Farah Marafie.
FashionLebanese Fashion: Always A Creative Force Paris, Geneva, London: cities are braced for a whole slew of new Regional Christmas pop ups featuring Lebanese designers.
FashionChampioning Sustainable British Designs in the Arab World The British Fashion Council’s Caroline Rush, who was recently in Dubai, tells us about her take on fashion in the Middle East
FashionValentino, a talk, a walk, an awakening A talk in Doha with Pierpaolo Piccioli and Naomi Campbell, moderated by Sheikha Al Mayassa, and a stunning exhibition of fifteen unique couture abayas.
FashionA Night To Celebrate… Arab Fashion Arab fashion designers shined on the red carpet in Doha for the annual Fashion Trust Arabia Prize.
FashionBeirut’s Emergency Room In Dubai For its very first live show, which landed during Arab Fashion Week in Dubai, the Lebanese brand put in place a collection called “Neverland”.
FashionPump Up the Volume In a post-pandemic era, the new key word in the fashion industry seems to be “Oversized”.
FashionDubai is Dressing Up (Again) It seems that the Gulf city is back in action, and has definitely moved on from the darkest days of the pandemic.
FashionLet’s Not Forget the Art of Craft Rafah Seoud works on an aesthetic that facilitates the transition between menswear and womenswear.
FashionThe Making of Rami Al Ali As Dubai-based creator Rami Al Ali celebrates the 20th anniversary of the launch of his eponymous label, he looks back at his journey.
FashionArab Designers Dazzle at Fashion Weeks Elie Saab, Rabih Kayrouz, Noon by Noor, Dahlia Razzook and Qasimi grabbed our attention in Paris and London.
FashionSomething Old, Something New, Something Saved Hasna Kourda, co-founder of “Save Your Wardrobe” believes that her Tunisian roots are what led to her becoming a global sustainable fashion warrior
FashionInto the World of FTA Prize Finalists – Part III The FTA 2021 prize hopefuls tell us about the muses who fuel their creative engines
FashionWill Arab Men Always Look to a Well-Tailored Suit? Ejjeh 1926, the famed men’s tailor is almost a century old and is looking to expand outward from its hometown of Beirut--- but does the young Arab man still want to wear a suit?
FashionTrending Topic: Tunisia at its best The sustainable and genderless Tunisian brand focuses on trendy and unique style.
FashionFTA Prize Finalists Dream Big for the Met Gala Our 2021 FTA Prize finalists in the jewelry category sketched designs for one of the most anticipated events of the year.
FashionEverybody Loves A Sarouel Harem pants, from traditional clothing to the epitome of haute couture... to fashion faux-pas.
FashionBy Walid, and his “Wearable Art” Sam Smith, Kanye West and Pusha T are among those who have been seen rocking a By Walid piece.
FashionSave the Dates and Fasten Your Seat Belts: Fashion is Back! 5 "real", physical events open the 2021 fashion season.
FashionIf Roses are Red, Is Pink Sweet? The Young Guard of Arab couture has perfectly understood, integrated, and adopted the flashy message of shocking pink.
FashionToiletry Bags: A Fashion Faux Pas? They seem to be everywhere, from hikes to a night out! Here are our favorite Arab toiletry bags and pouches…
FashionWhen Louis Vuitton gives you a trunk, turn it into a box of marvels For its 200th anniversary, the French Maison gave carte blanche to 200 creative people to revisit its emblematic trunk. The one created by Zad Moultaka, the only Arab artist among the 200, has a great story.
FashionBabouche, Inside-Out Little by little, the slipper, with its exotic flair and reputation for comfort, integrates into the Western cloakroom.
FashionHow to Challenge the Way Fashion Brands are Built Farah Ragheb, founder of the brand Buena Onda, a label that makes only three items every summer, aims to completely disrupt the industry.
FashionAll About Sports… and Fashion It was the first Olympic opening ceremony where both a Saudi man and woman athletes, dressed by The Art of Heritage, held the flag.
FashionInto the World of Four FTA Prize Finalists – Part II Dreams, inspirations, and the creative musings of our 2021 designer finalists
FashionBorn In (and Out) of Exile, from Libya to the World A conversation with Ibrahim Shebani, who literally plowed his way through the fashion world.
FashionWe Don’t Follow Fashion, Fashion Follows Us! Conflicts, wars, climate, economy, arts, societal debates, everything is mirrored in our closets in one form or another.
FashionGet Dressed, Your First Date of 2021 Is Waiting! Once you get rid of your FODA, what will you wear on your first post-pandemic date?
FashionDeciphering the Endless Debate around Leather Two international labels founded by Middle Eastern women are promoting the use of plant-based leather. But why aren't there more labels in the MENA region looking into this eco-conscious fabric?
Fashion“There’s Always this Debate about Design, Fashion and Art…” Beit Collective’s new homeware collection puts forward Lebanese craftsmanship.
FashionKrikor Jabotian Bewitched, Cristobal Balenciaga Resurrected On the occasion of Maison Balenciaga’s first Haute-Couture show in 53 years, FTA-Pulse asked the young Lebanese fashion designer to dive into the universe of the Spanish maestro.
FashionQuicken your Pulse With these Five Arab Kaftans! You love your abayas? You will adore these 5 kaftans designed by Arab talents and chosen for you by FTA Pulse! And this is all you need this summer.
FashionUnapologetically Middle Eastern, Finally! A look at the inner workings of fashion styling in the region; how it has evolved and where there is still room for improvement.
FashionWelcome to your First Post-Pandemic Arab Party! This is how the first post-COVID Arab party will and should look like.
FashionThe Ascent of Demi-Couture On the eve of Paris Couture week, we look at how demi-couture may be the answer for emerging regional designers
FashionEyewear with Arabian Flair The Middle Eastern entrepreneurs throwing shade on the sunglasses market
FashionNoukliér Adds Color to the Saudi Landscape Nour Kelani’s latest fashion project is the one she has always dreamed of – a high-quality ready-to-wear label produced in Saudi Arabia
FashionFrom Footwear to Handbags Independent accessory brand Neous steps up its covetable shoe offering with bags for summer
FashionBridal Dressing During a Pandemic The marriage of artisanal details with fresh and clean silhouettes seems to be the recipe for wedding dresses during these unprecedented times
FashionHeavenly Handbags The Marzook x Nada Debs collection of bags blends celestial inspiration with Levantine craftsmanship
Fashion10 Palestinian Designers to Watch These young creatives are working against seemingly insurmountable odds to showcase their talent to the world
FashionEmotions in Fashion Saudi designer Ziyad Buainain tapped into spiritual turmoil to create his debut collection
FashionA Melting Pot of International Talent Why Dubai became one of the MENA region’s epicenters of creativity
FashionShoug Fardan’s Sustainable Designs The New York-trained Emirati designer talks about building her namesake brand
FashionRemembering Alber Elbaz Alexandra Marshall reflects on the life and legacy of one of contemporary fashion’s most influential designers
FashionOscar Gowns as Imagined by FTA Prize Finalists The four FTA Prize 2021 finalists in the eveningwear category sketch dresses to light up the red carpet
FashionGeorges Hobeika and Changing Oscar Fashion Could we see some out-of-the-box red-carpet dressing at the Oscars? The Lebanese couture designer certainly thinks so
FashionFive Arab Fashion Campaigns to Make You Swoon Take a look at distinctive campaigns from MENA fashion brands that exude creativity
FashionSandra Mansour’s Journey Through the Labyrinth The Lebanese fashion designer unveils a collection that’s both dreamy and hard-hitting
FashionContemporary Abayas from FTA Prize 2021 Finalists FTA Prize 2021’s finalists in the ready-to-wear category share their designs for four bespoke abayas
FashionSuper-Fast Fashion’s Arab Moment It’s been a year since PrettyLittleThing entered the Middle Eastern market, and the super-fast fashion brand seems to be lighting up the Arab fashion scene
FashionQatar’s Wadha Expands to Become a Lifestyle Brand The womenswear label also offers fragrances and a home collection
FashionJdeed: Streetwear Fashion Inspired by Arab Culture With his new label, Jordanian-Palestinian designer Hanna Bassil celebrates his Middle Eastern heritage
FashionThree Leisurewear Brands Created in MENA The pandemic has boosted the popularity of locally produced casual wear in the Arab region
FashionA Bridal Collection from Oman’s Amal Al Raisi The GCC designer’s bridal line ranges from custom-made gowns to dresses that can be rented just for that special day
FashionMaternity in Fashion Lebanese designer Stephanie Missirian’s Heartstrings is a maternity wear brand with style and comfort at its core
FashionMaison ARTC Turns Vintage Textiles Into Wearable Art Artsi Ifrach, founder of Moroccan fashion atelier Maison ARTC, brings craft and history to exquisite garments that celebrate old textiles in modern style
FashionKuwaiti Brand Marzook Accessorizes for the Future Brand co-founder Shouq Marzook reflects on the pandemic while looking ahead to a better 2021
FashionReal Fashion in a Virtual World Palestinian label Trashy Clothing unleashes its wild creativity across the Internet
FashionA Contemporary Take on Saudi Heritage Saudi designer Daneh Buahmad’s signature fashion combines comfort and functionality
FashionLomar + Safia Launches a Capsule Collection Saudi label Lomar has partnered with Princess Safia Hussein Guerras to design high-style abayas for the international woman
FashionThe New Rules of Red Carpet Dressing With awards season starting this weekend, we asked the King of the Red Carpet, Elie Saab, what to expect from eveningwear during a pandemic
FashionNoor Al Bahrani’s Rose-Inspired Spring A year after launching her eponymous brand, the young Omani designer reflects on challenges and opportunities
FashionThe Cool Cat: London Fashion Week The dynamic fashion event, with its ultra-hip designers, has long been a favorite with Arab consumers
FashionArak Studio Rebrands to Highlight Its Eco-Friendly Practices The Jordanian menswear label is a fashion pioneer when it comes to technology and sustainability
FashionA Regal Fashion Label from Jeddah Royaled by Renad Hefni is one Saudi Arabian womenswear label to watch
FashionArab Influencers Delve Into Local Fashion How the “In This Together” spirit of the pandemic made regional fashion influencers more home proud
FashionWhat Next for the Evening Gown? While eveningwear may have fallen out of favor in Western capitals due to the pandemic, its popularity remains strong in the MENA region
Inclusivity / DiversitySpreading Body Positivity Among All of Us Meet three Arab creatives who will motivate you to love yourself Photoshop-free!
Inclusivity / DiversityWhen fashion publications want to, they can ! Dissecting the new Vogue Germany cover: what role do fashion publications play in showcasing the weighty religious symbolism of the hijab?
Inclusivity / DiversityThe Amazing Bionic Woman Born with one forearm missing, Rita Esber’s journey to become MENA’s first bionic model is a story of courage and strength.
Inclusivity / Diversity“Arab Women Should Know that the Sky is Their Limit” Trailblazing sportswoman Yasmin Baker believes talks to Pulse.
Inclusivity / DiversityA Force in Fashion: Farida Khelfa From gracing magazine covers to making films, this Arab supermodel’s career has been about breaking down barriers.
Inclusivity / DiversityThe Power of Silver Times have changed, but old age has remained, that terrifying age that fashion has long warded off by employing ever younger models.
Inclusivity / DiversityWhy do we need an Islamic Fashion Design Council? As it enters its eighth year, we explore the role of the Islamic Fashion Design Council and how it addresses the needs of the Islamic economy.
Inclusivity / DiversityWhen Influencers Take the Power to Empower Ascia Al Farah and Amina Esseibi tell Pulse how they have stepped up their game by bringing new insights to their posts.
Inclusivity / DiversityEnough With the Tyranny of Sizing! It is time to learn how to dress for your body, as opposed to following a number that dictates what you can and cannot wear.
Inclusivity / DiversityNasal Nuances and Self Acceptance Unsurprisingly, the obsession with the perfect nose dates back to ancient Greece when the sculptor Phidias incorporated the golden ratio, "the divine proportion," into his sculptures.
Inclusivity / DiversityHands Off Our Hijabs! #Donottouchmyclothes: a digital campaign for freedom of expression.
Inclusivity / DiversityArab Fashion and Breast Cancer: We Can Do More! A look at how fashion, especially homegrown brands, can be more inclusive for breast cancer survivors.
CollaborationsVirtue and Fashion Trust Arabia Join Forces Pulse met the founder and CEO of Virtue, Melisse Shaban, and Adir Abergel, the creative director of the brand.
InterviewMichèle Lamy: “I saw a future for inclusivity and the abolition of borders” Pulse talked in Doha to the FTA Prize 2022 French judge who saw in FTA 2022’s finalists a “generation of fighters”.
InterviewKim and Garcia: “Being the ‘winner’ is not always measured by being awarded a physical trophy” The co-Creative Directors of Oscar de La Renta answer Pulse’s questions.
Interview“I would love to see a better standing for Arab women in the MENA fashion industry.” Rebecca Dahrouge answers Pulse’s Young, Arab and Proud questionnaire.
Interview“The MENA fashion industry needs to be more expressive” Fahad Al Obaidly answers Pulse’s Young, Arab and Proud questionnaire.
InterviewSheikha Al Mayassa: “Culture is the most powerful tool, it has no religion, no language, it’s just open” On the occasion of the release of her book, Sheikha Al Mayassa bint Hamad bin Khalifa Al Thani agreed to have a conversation with Pulse.
FeaturesYousra, the Last of the Pharaohs Her life, her choices, her natural elegance, her mother, cinema, Youssef Chahine, women, building bridges, fashion: The last icon of the Arab movie industry spends 100 minutes on the phone with Pulse.
InterviewEducating the Next Generation of Fashion Designers- Part I Pulse speaks to key people representing the ‘IT’ fashion schools in Dubai, Beirut and Casablanca.
InterviewTakieddine X Versace: Baalbeck and Fairuz on Gianni’s Jumpsuit “Being the only person selected from the Middle East to go present my collection to the house of Versace was the biggest breakthrough of my life,” says the Lebanese young designer to Pulse.
InterviewHow Clothes Help Us Convey a Message Fashion as a form of communication: A talk with stylist Bshara Atallah
InterviewTwo Years After the Beirut Blast, Zuhair Murad is Back “Home” If Pulse chose to interview the Lebanese designer on this sad anniversary, it is because he has just returned to his rebuilt premises
InterviewHafsa Lodi: “I want to delve into more soulful, inner topics of identity and faith” The writer and journalist talks with Pulse about modesty, fashion, the Arab world she lives and works in, and of course, herself.
InterviewSandra Mansour: “My advice? Work on digital rather than having a store!” The Lebanese designer talks to Pulse about the obstacles she’s had to face and how she overcame them.
FeaturesAmir Eid: “I’m very happy that there are a lot of people believing in Cairokee” The frontman of the Egyptian rock band talks to Pulse about his music, his inspirations, his country and much more…
InterviewFrom London to Za’atri: The Journey of Nabil El-Nayal The Syrian-British designer exclusively talks to Pulse about his trip to Jordan, working with Syrian refugees in the Za’atri camp.
InterviewThe Future of Art, Revealed Benedetta Ghione, executive director at Art Dubai, talks to Pulse.
InterviewWhat I Didn’t Learn at Fashion School – Part II Reema Al Banna, Sara Al-Saud, and Zineb Britel share how experience is key to becoming a designer.
InterviewIngie Chalhoub, the Pioneer of “Made in France” Luxury in the Gulf International Francophonie (French language) Day is the perfect opportunity to trace the history of the entry of major French brands into the Gulf market and the Middle East in general, and their continued success ever since.
InterviewThree Arab Role Models Building Bridges Moroccan Jamila Halfichi, Palestinian Meera Albaba (Meera Adnan) and Saudi Dania Akeel share their vision of today’s Arab woman with Pulse.
FeaturesWomen are the Future of Saudi Arabia Discover five fresh and fearless young women leading the creative wave in Saudi Arabia.
FeaturesFatima Albanawi: “I am already a politician. Just unpaid.” The Saudi actress, director, writer and storyteller talks to Pulse about her journey through arts and culture, her hyper-empathy, the Middle East and much more…
InterviewFor the Sake of Love, and Summer! Dubai-based entrepreneur Cyrielle Verstuyft launches her own label after spotting a gap in the market.
Interview“Our Arab DNA is made of ambition and relentlessness” Lebanese designer and illustrator Rafik El Hariri answers Pulse’s questions.
Interview“Our Arab DNA is Made of Pride and Consistency” Saudi singer Tamtam answers Pulse’s questions.
FeaturesDana Al Fardan: Exporting the Richness of the Arab Heritage The Qatari musician talks to Pulse about her art, her Arab roots, Gibran and Rumi, women’s empowerment and fashion.
InterviewBidayat Invests “in Companies with a Strong Brand DNA” Tugba Unkan, the CEO of Rachid Mohamed Rachid’s investment company, talks to Pulse.
InterviewKaren Wazen: “It’s A Win For Every Arab Woman” The Lebanese content creator makes history: for the first time, Roberto Cavalli partners with a social media star as a global spokesperson.
InterviewWhat I Learnt at Fashion School – Part I Andrea Brocca, Alexandra Hakim and Malek Gheni share Everything a future fashion designer needs to know before applying.
Interview“We, Arabs, Need to Stop Resisting Change” Rebecca Zaatar, the fashion designer behind THYM the brand, answers Pulse’s Young, Arab and Proud questionnaire.
Interview“I Am an Observer and a Translator of the World” Who is Agustín Nicolás Rivero, FTA Prize 2021 Guest Country (Colombia) winner?
InterviewThis Is What They Are Thankful For… Thanksgiving 2021: six Arab fashion designers answers Pulse’s questions.
Interview“Our superiority complex, us Arabs, should disappear” Members of the Exil Collective answer Pulse’s Young, Arab and Proud questionnaire.
Interview“I Would Like Arab Parents to Offer Freedom of Choice to Their Kids” Alia bin Omair answers Pulse’s questionnaire.
Interview“The Arab DNA is Made of Triumph and Invention” Bilal Fellah (Port Tanger), FTA Prize winner in the Accessories Category, answers Pulse’s Young, Arab and Proud questionnaire.
Interview“It’s now our responsibility to support each other and collaborate!” Zaid Affas, FTA Prize winner in the Ready-to-Wear Category, answers Pulse’s Young, Arab and Proud questionnaire.
InterviewWith Our Arab DNA, “There is Always More Than Meets the Eye” Mohamed Benchellal, FTA Prize winner in the Evening Wear Category, answers Pulse’s Young, Arab and Proud questionnaire.
InterviewHow to Better Spotlight Saudi Talents “This is now our time to cash in on ourselves”, says entrepreneur Marriam Mossalli.
FeaturesFor Issam Alnajjar, “No Dream is Too Big” The 18 year old Jordanian star singer tells Pulse his quite unusual story.
Interview“I would love to see creatives lifting each other up more” Ines Aktouf answers Pulse’s questions
Interview“I Dream of Dressing Every Woman Who Wants to Feel Larger Than Life” Andrea Brocca answers Pulse’s questions.
Interview“We Shouldn’t Limit Ourselves Because we are Arabs” Roudha Almazroei answers Pulse’s questions.
Interview“I Would Love to Dress the King of Morocco” Artsi Ifrach from Maison ARTC answers Pulse’s questions
FeaturesElyanna “Emotional, Ambitious and a Strong Arab Woman” The 19 year old singer talks to Pulse about her Palestine, the USA, music and fashion.
Interview“We Need More Arab Designers With a Distinct Point of View” Ghada Al Subaey answers Pulse’s questions.
Interview“Youth is the Future and Being Arab is a Part of It” Ivan Debs answers Pulse’s questionnaire
FeaturesZeina Makki Speaks From The Heart The 30 year old actress talks about cinema, fashion, politics, and her tremendous admiration for Nadine Labaki.
Interview“Everything in My Work is Inspired From My Country, Algeria” Ilyes Ouali answers Pulse’s questionnaire.
Interview“Popular Practices of Nepotism and Gatekeeping Should Stop!” Latifa Bint Saad answers Pulse’s questionnaire.
Interview“Leading Middle Eastern Female Filmmakers are Finally Leaving an Imprint on the World” Costume designer Lara Mae Khamis answers Pulse’s questionnaire.
Interview“Asmahan was the James Bond Girl of the 20’s, and Such an Inspiration!” Abdelgader El Tayeb answers Pulse’s questionnaire.
Interview“Beirut is my DNA, Beirut made me…” Eric-Mathieu Ritter (Emergency Room) answers Pulse’s questionnaire.
Interview“It’s Time for Brands to Stand Against Anti-Palestinianism as much as against Anti-Semitism” Qaher Harhash is a Palestinian international star mod