Born and raised in Tunisia, Sofia Guellaty brings her fashion knowledge and passion for Arab culture together on a daily basis. Her career in fashion spans over more than a fifteen years as she began freelancing for major publications at the age of 19, and consulting for the most prestigious brands. In early 2008 she founded one of the first publications geared toward the educated and fashion savvy Arab woman Unfair. She then spent four years at the helm of Condé Nast’s first launch in the Middle East: Style.com/Arabia. She also contributed to Vanity Fair, and Magazine Antidote and published a novel. She is now the founder and Editor-in-Chief of MILLE World, a digital platform and creative agency focusing on tailor-made content for the Arab youth.