Ramla

Reem Hamed is an Egyptian designer who was born and raised in Cairo. She’s the founder and creative director of Ramla, a local footwear brand founded in 2017 that aims to revive a lost culture and empower women artisans. While studying for her Bachelor’s in interior and architecture design and Master’s in luxury business in Florence, Italy, she was inspired to start her own line, which she would eventually produce exclusively in Egypt. She delved into her passion for architecture and modern design to create a sustainable, timeless, clean and minimalistic footwear brand named Ramla, meaning sand in Arabic.