In a survey conducted on behalf of Adobe Found asking about the activities, behaviors and conditions that help generations of people achieve peak creativity, Gen Z outstripped everyone who’s come before them, perhaps that’s why people are starting to call them ‘Gen Create’.
“What we found is that Gen Create are digital natives who are also more creatively inspired by family, friends and love more than any other generation. They are more likely than any other generation to say that both social media and social activists make them more creative,” said the report. As a generation inspired by music and social connections, they’re inspiring to everyone, be it Millennials or older generations, they’re certainly a force to be reckoned to. So today, we’ll introduce you to our Top 3 Gen Z Instagram figures and tell why you should follow them.